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SEARCH 3.0
Small business owners in the know are increasingly concentrating on Blended Search Optimization to increase their Web visibility. If you haven’t begun optimizing, now is the time to do so. What are blended results? Well, there are about 20 different types, ranging from blog results, book and news results, image and video results and a plethora of many others. As Google is a leading giant in the search engine world,...
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LOCAL SEARCH
Like it or not, if you are not showing up on “the map” you are losing new business opportunities every day. With more than 300 million searches a day in the U.S. alone, it’s likely that someone is looking for your business as you read this. The question is simple. Are they finding you, or are they finding your competitors in a local search? Just the Facts: 73% of all online activity is related to local content ...
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SOCIAL MEDIA
Marketing used to be a one-way broadcast from the marketer to the consumer. Previously, communications were “streamed” exclusively through mass marketing channels like radio, TV and newspapers. If you have doubts about social media and its long term beneficial impact on your business. If you think social media for small businesses is a fad, watch this short 2:30 minute video and then think again – This is a...
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VIDEO SEO
Video optimization as part of your search engine optimization efforts can be a great way for you to expose your brand to users who may have otherwise not been familar with your brand, your product(s) or your service(s). With the launch of Universal Search from Google, you can expect to see more and more video results occupying the search engine results that are served up by Google. Marketers and site owners are...
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